London's Giving - transforming and energising local giving

A London Funders' initiative to develop place-based giving.

Inspired by the innovative Islington Giving, a ground-breaking cross sector collaboration, London's Giving is sharing the evidence base, lessons learnt and know-how from local giving campaigns to help interested London boroughs to create their own locally tailored initiatives. We believe that a 'one size fits all blueprint’ won’t work, but that locally focused solutions are an effective way to target effort and resources where they are most needed. London's Giving will help build capacity to get there.

London's Giving Toolkit

This toolkit includes information and support for anyone interested in establishing a place-based giving initiative. It is regularly updated with case studies,blogs and lessons learnt.  Regular guest blogs enable our network to share their experiences. 

London's Giving Strategy

Following on from a successful pilot phase, London's Giving will spend the next three years providing support to every London Borough that is interested in setting up a local scheme, building the evidence, strengthening the learning network and securing a sustainable future for the Giving movement. Read the full strategy here .

News from our network

  • 20/06/2018 - Islington Giving's Young Grant-Makers Programme is now Open: We are a group of 15 local young people aged 16-26 who became Islington Giving’s first Young Grant-Makers in May 2018. We have joined Islington Giving to make grant decisions that will benefit Islington’s young people.We are now inviting applications for projects that will strengthen the community in Islington and provide more activities for young people enabling them to learn new skills and meet new people. Through this call we are keen to work with organisations to help young people take positive steps and improve their quality of life.”. More info here
  • 11/05/2018 - Islington Giving is delighted to have been nominated for the 2018 Charity Awards in the grantmaking and funding category! Click here for more information about the nomination. 
  • 20/02/2018 - Thank you for all your support around Love Kingston Day! Love Kingston is delighted to announce that the The Mayor's Gala Dinner raised a whopping £20,000! And Love Kingston 2018 grants opened for applications! Grants of up to £3000 are available to contribute to, or fund, a project to take place within six months of the grants receipt that work towards the alleviation of isolation and encouraging integration within the Royal Borough of Kingston upon Thames.
    See more information here.
  • 23/01/2018 - A Tale of Two Southwarks. Southwark Giving is delighted to be partnering with multi-award-winning and pioneering British business man, Iqbal Wahhab OBE, and award-winning leading British restaurant, Roast in Southwark’s iconic Borough Market to exhibit a bespoke and inspiring art exhibition: A Tale of Two Southwarks. Mixed media artists, John Pheasant and Suchi Chidambaram state “the inspiration for this exhibition is the incisive report, ‘A Tale of Two Southwarks’. 
  • 08/01/2018 - LoveBrum. The 'giving movement' is spreading right across the UK. Check out Birmingham’s approach LoveBrum is a fundraising and volunteering platform that is engaging with local people and businesses to build an even better Birmingham. Individual members pay £20 a year entitling them to range of benefits and every penny of the membership goes to support a project which the individual can choose and vote for each month. Corporate members pay £500 per year have the opportunities to sponsor events and to use the LoveBrum brand as well as access to charitable volunteer days.Patron partners pay £3000 p.a. to be at the forefront of LoveBrum and involved in all of its exciting projects. The key message is  to build a sense of community involving businesses and individuals right across Birmingham encouraging everyone to do their bit to make Birmingham a better place to live and work in.
  • 11/12/2017 - Kensington and Chelsea's Winter Warmth Campaign. As the cold snap continues with temperatures plummeting way below freezing point Kensington and Chelsea Foundation's Winter Warmth Campaign is never more needed. This campaign encourages residents who don’t need the Government's non means-tested, £200 Winter Fuel payment to gift it to the Campaign to help older  people less fortunate, living in fuel poverty, with the cost of their fuel bills. Working with Age UK and Local Citizens Advice every penny reaches those in most need. Find out more how the campaign works here
  • 28/11/2017 - Love Kingston enters a partnership with Green-Cola. As part of their commitment to the community they love, Green Cola are collaborating with Love Kingston and are offering a £1 donation for every case of Green Cola bought by local stockists. “We’re proud to be a Kingston-based company and are keen to support our hometown,” says CEO Paul. “I want Green Cola to have a community spirit. We think Love Kingston is a fantastic venture and are keen to support it in any way we can. We’ve also got some local events coming up and hope to meet some of our customers, and have a bit of fun along the way.” All money raised for Love Kingston goes towards supporting the local community.
  • 12/10/2017- How can independent funders work with local, regional and national public agencies in defined geographic areas? The Institute for Voluntary Action Research (IVAR) has published a series of case studies on place-based funding partnerships. Essential reading for anyone involved in cross-sector working, the research highlights eight key elements of collaborative funding in practice. Together with IVAR’s framework, published last year, the case studies form an in-depth look at place-based funding approaches. 
  • 02/10/2017- NPC State of the Sector Essay.  Click here to read Clare Thomas's essay 'To Tackle the Country's Divisions, we Must Start Locally' for NPC's State of the Sector report- 'Flipping the Narrative'. NPC is leading thinking and research on how charity sector leaders can adapt to the challenges of an increasingly complex and uncertain operating environment. Backed by the Cripplegate Foundation, the third phase of the programme explores creative and innovative responses and models. Clare Thomas's essay on how place based giving is transforming local community action and tackling increasing polarisation puts London's Giving in the vanguard of making change happen locally. 
  • 10/07/2017- London Place-Based Giving Schemes raising millions of pounds to tackle inequality, new report shows. A new report by London’s Giving entitled ‘A Place to Give: London’s Place-Based Giving Movement in the Spotlight’ captures the ways and means of active Place-Based Giving Schemes (PBGSs) with the aim of spreading the movement right across the capital.Click here to read 'A Place to Give'. In addition. click here to watch a short film about London's Giving. 
  • 17/05/2017- London Funders has received a £300k City Bridge Trust grant to improve the lives of Londoners by spreading borough-based giving model. To read more about this exciting news click here
  • 06/04/2017-  Third Sector Research Centre (TSRC) has recently published its research on ‘community action and social media: trouble in utopia?’. The research found that: very little research has been carried out on the use of social media by community organisations. and that social media has not been adopted as widely by community organisations as might have been expected.
  • 20/03/17-  A Milestone for The Funding Network. On the day TFN turned 15, members and supporters achieved an important milestone by reaching together £10 million raised on behalf of organisations creating social change across the world.To read more about The Funding Network, please click here
  • 20/02/17- Lewisham Local- Student Volunteering Week is taking place between 20-26 February. Lewisham Local have been working hard with Goldsmiths and other universities to co-ordinate voluntary activities for students to get involved with throughout the week. For more information, please click here
  • 15/12/16- Islington Giving marks a milestone year, awarding grants of over £1 million in 2016, building resilience in a borough of striking social extremes.Jack Morris CBE, Chair of the Islington Giving Appeal, said: “We are delighted to announce that Islington Giving has managed to reach this milestone, cementing its position as an innovative means of local giving, and demonstrating the reach of its impact. In 2016, Islington Giving has committed its support to a range of community organisations, working to tackle poverty and inequality in the borough, by investing in young people, supporting Islington families, and reaching isolated people.” For more information about this fantastic achievement, please click here

  • Furthermore, Islington Giving has raised £5million since beginning in 2010. You can read more about the story of Islington Giving here

  • 07/10/2016- East End Community Foundation have released their latest Vital Signs report which reveals how the London boroughs of Tower Hamlets, Hackney and Newham are performing compared to the rest of the country. Their findings show unemployment rates have recently improved and the East End is leading the way nationally in terms of its cultural heritage and the local economy. However, on a national scale, East End is performing worse than 80% of comparable areas for the social themes fairness, healthy living, housing & homelessness and safety. A survey of over 400 local people also confirmed that housing and safety are key concerns for local residents.

    Vital Signs is a research report and local charitable giving guide unique to the community foundation movement.  Based on ten social themes, the research draws upon official statistics and the views of local people to provide a health check of social issues in local communities. The report helps EECF to understand how London’s East End is performing against comparable areas across London and the UK, and will be used by the Foundation and its donors to more effectively target their philanthropic resources. A copy of the report can be downloaded from the EECF website.

  • 27/09/2016- Big Lottery Fund and Islington Giving join together to further investment in Islington. In exciting news for the borough, the Big Lottery Fund has committed £450,000 to support Islington Giving for three years, increasing investment into Islington. As the innovator of the ‘Giving’ model, Islington Giving has inspired the creation of 16 other ‘Givings’ across London, encouraging funders, businesses, residents and voluntary organisations to work together to tackle issues in their areas. For further information about the grant and other developments at Islington Giving please click here

  • Online giving continues to grow: Are you taking advantage of it?
    To keep you ahead of the curve, Third Sector Insight in partnership with BT MyDonate, brings you a new report, designed to help you gain research-led insights on charity perceptions, knowledge and expectations of fundraising platforms.

    Download Choosing an Online Fundraising Platform now to find out:
    The actual costs of the various fundraising platforms
    Steps to select the optimal fundraising platform
    Case studies that back up research findings
    The checklist to make sure you choose the right platform for you and your charity

  • Place-based giving: a briefing paper
    IVAR are working in partnership with London Funders, ACF and a number of independent funders on research to explore place-based funding approaches - more information here

  • Business Improvement Districts
    Rocket Science have published a report on the evolution of Business Improvement Districts in London. Please click here for a presentation summarising their findings.

  • City Bridge Trust- Review of the Trust’s Strategic Initiative on Philanthropy: Final Report
    In March 2016, City Bridge Trust (CBT) commissioned a review of its strategic investments which, since 2011, have aimed to embed a culture of philanthropy and encourage the effective giving of time, money and resources in order to benefit London’s disadvantaged communities. This includes funding provided to London's Giving. To read the final report, please click here

If you would like to be included as a part of the 'network' of interested parties, then please email

About us

The Project Managers leading this initiative are: 

Clare Thomas has extensive public and independent grant making experience. For 17 years she ran City Bridge Trust, London's largest grant making foundation. She was Deputy Clerk at the Sir John Cass's Foundation before moving on to the Home Office advising on policy relating to charities, volunteering and funding national infrastructure organisations. Currently she runs a consultancy on grant making, charities and organisational development. She is a former chair of the Association of Charitable Foundations, The Building Exploratory and The Advisory Group on the Third Sector at NOMS. She is currently is a board member of Scope and the Human Trafficking Foundation.

Deborah Xavier specialises in strategic planning, project development, fundraising and income generation for the voluntary sector. She has 10 years experience in developing and leading charities, most recently as Chief Executive of City based youth charity the Brokerage Citylink. Deborah was instrumental in developing the Pilotlight model of skills giving to small charities, taking it from a great idea to a national organisation which has helped hundreds of small and medium UK charities to plan for growth and sustainability. 

Rocket Science and CAN have been commissioned by London Funders to work with the London’s Giving Network to develop a framework for impact measurement that will be of value to both local schemes and investors wishing to understand and share the difference they are making. More information on the lead consultants can be found below: 

Caroline Masundire is Associate Director of Rocket Science, a social policy and research consultancy with offices in London, North East and Scotland.  Since 2001, Rocket Science has provided a range of consultancy and evaluation assignments, working with over 500 organisations from the public, private and charity sector. Caroline is an Associate Director at Rocket Science and has been with the company since 2007. She has spent over 25 years in economic and community development in various roles, but for the past 13 years within policy, research and consultancy.  From a background in managing employment and skills programmes in East London and eleven years in recruitment and training, she has designed and managed a range of consultancy projects.  From national and local evaluations, through to designing and delivering learning and support contracts for Local Government Association, DWP, London Councils and the Big Lottery Fund.  She has particular expertise in supporting small/medium sized charities, evaluating funding programmes, as well as designing effective consultation and research with vulnerable groups.

Rohan Martyres is Director, Impact & Investment, at CAN, a charity and social enterprise that provides social ventures with capital, business support and space to grow.  CAN co-founded UnLtd and SEUK, and manages small social investment funds to help create a thriving social economy.  Rohan leads CAN’s social investment and social impact activity, including funds management, investment readiness, capital raising, and business advisory. He has 7 years’ experience supporting London-based charities and social enterprises in London, and has helped 100+ VCSEs improve how they understand, measure and report their social impact. Prior to CAN, Rohan worked with LB Hackney, Pilotlight London, and with a range of NGO and government organisations in Australia, South & East Asia, and Africa, including the World Economic Forum and an INGO operating in post-conflict situations.  He holds an MPhil in Innovation and Strategy from Cambridge University.

Contact Us

Please contact us to find out more. We would love to hear from you if you are involved in a place-based giving initiative, or if you are interested in developing a programme in your borough. Or if you would just like to be kept informed, send us your contact details and we will be in touch with our news.

Supported by the City of London Corporation's charity, City Bridge Trust.